Stack Moxie was built to help users better manage their marketing tech stacks by asking questions about their tech stack, workflows, and technical revenue processes and getting answers through tests. But to effectively manage your marketing tech stack and get the...
As your team grows and your campaigns expand, it’s impossible for Marketing Operations admins to maintain control over tracking. There are too many people putting links in too many places, which causes your tried and true templates and worksheets to degrade over time...
List imports are guaranteed to go wrong. If someone doesn’t forget to import a field of critical data, they probably imported duplicate leads or overwrote good data. To get imports done right, you need an experienced admin that’s familiar with the system, understands...
Webinars and other virtual events give you the opportunity to connect with prospects and customers from any distance, which is especially important in today’s hybrid virtual world. Webinar providers, like GoToWebinar, make hosting webinars easier than ever, but add an...
Landing pages are a critical tool in a marketer’s toolbox, but what if only some of its value was actually having an impact on revenue goals? It’s happened to all of us—a landing page is performing well according to Marketing’s analytics, but when it’s time for Sales...
Your Marketing Automation platform is central to your team’s ability to execute marketing campaigns successfully, so being aware of how it’s working and where failures are happening is critical to upholding the quality of your efforts. Stack Moxie helps users maintain...
