by Andrew Graves | Oct 10, 2019 | Stack Moxie Testing, Agile Marketing
As the agile movement continues to mature, other parts of the enterprise are benefiting from the principles and practices. In many organizations, marketing is in the forefront of the movement from technical to citizen agile. Just as technology has become central to...
by M.H. Lines | Sep 26, 2019 | Agile Marketing
There is so much talk about Marketing Operations – MOps or MarketingOps (or a thousand other abbreviations). But I’m constantly surprised that Marketers want to blaze their own trail in creating Marketing Operations, rather than learning from our big...